ខ្ញុំស្រលាញ់គោលដៅ។ ខ្ញុំចូលចិត្តគោលដៅជាពិសេសនៅពេលដែលខ្ញុំកំណត់វាដោយខ្លួនឯង។ កាលពីចុងឆ្នាំមុនខ្ញុំបានកំណត់គោលដៅសម្រាប់ខ្លួនខ្ញុំថាខ្ញុំនឹងបំបែកសញ្ញា ៥០០០ លើ Technorati ក្នុងឆ្នាំ ២០០៧។ នេះជាការបន្ថែមទៅលើមួយចំនួន គោលដៅផ្សេងទៀតដែលខ្ញុំបានកំណត់។ លើកលែងតែសុខភាពរបស់ខ្ញុំ (ខ្ញុំពិតជាត្រូវការសម្រកទំងន់) ខ្ញុំបានលុបបំបាត់រាល់គោលដៅដែលខ្ញុំបានកំណត់សំរាប់ខ្លួនខ្ញុំបន្ថែមលើចំណាត់ថ្នាក់ Technorati របស់ខ្ញុំ។
ប៉ុន្មានសប្តាហ៍ចុងក្រោយនេះប្លក់របស់ខ្ញុំហាក់ដូចជា "ជាប់គាំង" លើការលូតលាស់។ ជាធម្មតាខ្ញុំសរសេរវានៅពេលមនុស្សរសាត់អស់រដូវក្តៅ។ នៅពេលវាជាឋានៈរបស់អ្នកដែលមិនមានការផ្លាស់ប្តូរទោះបីជាវាកំពុងចង្អុលបង្ហាញពីបញ្ហាផ្សេងទៀតក៏ដោយព្រោះយើងទាំងអស់គ្នាត្រូវបំពេញនូវបញ្ហារដូវក្តៅ។ កាលពីប៉ុន្មានសប្តាហ៍មុនខ្ញុំពិតជារំភើបណាស់ដែលបានឃើញប្លុករបស់ខ្ញុំត្រូវបានគេព្យួរប្រហែល ២,០១០ …ឥឡូវវាឡើងដល់ ២.១២៥ ។
តើខ្លឹមសាររបស់ខ្ញុំយឺតយ៉ាវមែនទេ?
តើខ្ញុំនឹងបិទប្រធានបទទេ?
តើខ្ញុំគ្រាន់តែបឺតធម្មតាទេ?
ខ្ញុំពិតជាបានទៅរហូតមកដល់ពេលដូចជាដើម្បីទិញ Adwords មួយចំនួនសម្រាប់តំបន់បណ្តាញ។ ខ្ញុំកំពុងផ្តោតលើការសរសេរប្លក់ក្រុមហ៊ុននិងប្រព័ន្ធផ្សព្វផ្សាយសង្គមក៏ដូចជាការទិញភូមិសាស្រ្ត Adwords សម្រាប់ Indianapolis ។ ខ្ញុំបានទទួលការចាប់អារម្មណ៍ប្រហែល ១៥,០០០ លើការផ្សាយពាណិជ្ជកម្មប៉ុន្តែគ្រាន់តែចុចពីរបីដងប៉ុណ្ណោះ។ ខ្ញុំមិនប្រកាន់ថាច្រើនពេកទេចាប់តាំងពីការចុចត្រូវចំណាយលុយ។ គោលដៅនៃការផ្សាយពាណិជ្ជកម្មគឺពិតជាការទទួលស្គាល់ឈ្មោះមិនមែនចរាចរណ៍ផ្លូវកាយទេ។ ខ្ញុំគិតថាប្រសិនបើខ្ញុំអាចយកឈ្មោះរបស់ខ្ញុំចេញនៅក្នុងទស្សនិកជនដែលត្រឹមត្រូវនោះចរាចរណ៍នឹងកើតឡើង។ អនុញ្ញាតឱ្យខ្ញុំដឹងប្រសិនបើអ្នកឃើញការផ្សាយពាណិជ្ជកម្មណាមួយហើយប្រាប់ខ្ញុំពីអ្វីដែលអ្នកគិត។
ខ្ញុំក៏ចង់ស្តាប់នូវអ្វីដែលអ្នកនឹកអំពីប្លក់របស់ខ្ញុំដែលគួរអោយកត់សំគាល់កាលពីមុនប៉ុន្តែមិនយូរប៉ុន្មានទេ។ ប្រសិនបើអ្នកខ្មាស់អៀនហើយមិនចង់ធ្វើអត្ថាធិប្បាយជាសាធារណៈសូមប្រើដោយសេរី ទំព័រទំនាក់ទំនងរបស់ខ្ញុំ។ 'កិត្តិនាមនិងសំណាងរបស់ខ្ញុំ' ហាក់ដូចជាលេចចេញជាចម្បងពីកម្មវិធីជំនួយប្លក, រូបភាពរបស់ខ្ញុំមិនមែនមាតិកាផ្សេងទៀតនៅលើគេហទំព័រទេ។ នោះជាការមិនគួរឱ្យជឿតិចតួចទេចាប់តាំងពីខ្ញុំធ្វើការស្រាវជ្រាវបន្តិចបន្តួចលើប្រធានបទរបស់ខ្ញុំជារៀងរាល់ថ្ងៃ។
ជាការពិតប្រសិនបើអ្នកពិតជាចង់ជួយក្នុងមាតិការបស់ខ្ញុំនិង Technorati Rank របស់ខ្ញុំសូមសរសេរអំពីប្លក់របស់ខ្ញុំនិងរបៀបដែលវាបឺតលើប្លក់របស់អ្នក។ ខ្ញុំសន្យាថាខ្ញុំបើកចំហចំពោះការរិះគន់ហើយទន្ទឹងរង់ចាំអនុវត្តការផ្លាស់ប្តូរមួយចំនួនឱ្យបានឆាប់តាមដែលអាចធ្វើទៅបាន។
So, Doug, once you’ve got to be in the top 5 of Technorati, what’s next, world domination? 🙂
And here was I thinking the top 10,000 would be a good goal 🙁
Hi Des!
Top 5 would definitely make my day! Top 10,000 is definitely something to be proud of. I honestly don’t pay much attention to the actual number – just that it’s improving. Lately it’s been moving backwards so I’m concerned.
We’ll both keep plugging away! No doubt you’ll be surpassing me soon!
លោក Doug
You may have hit the six month barrier.
Technorati only counts links in the past six months, so that means in order for your rank to keep increasing you need to always surpass whatever rate of links you were getting six months ago.
I found that things got really slow between 1900-2100… then 1450-1900 went pretty fast.
Then I got sick of it all 🙂
I think you’re right Eng! I’ll keep it going. My overall stats (including hits) are a little flat as well. I have read on sites like Problogger that simply adding more posts could make the difference.
I’d hate to just write a post for the sake of a post, though. I know he’s not advising that, but that’s what it might be. I like to think I’m adding value that folks can’t find elsewhere. I’m always in search of the unique… something that’s hard to find!
Sounds like you’ve got the summer time blues!
I agree that Technorati’s 6 month retention is probably the culprit.
I think you provide a good mix of posts and you’ve done really well to surpass the targets you’ve set. I would just keep plugging away.
Lots of blogs hit patches where there is not much activity. I know that on my blog. My subscriber numbers have doubled over the last 6 months, but traffic recently has remained pretty constant, and my Technorati ranking is stuck around the 100K mark. But it doesn’t dampen my enthusiasm for blogging.
I really enjoy publishing and writing articles and I will keep plugging away. I try not to focus too much on my stats these days but it is good to set targets like you’ve done.
I’ve seen some bloggers have incredible success within a few months of launching a blog and that is great to see, but for most of us, it takes a lot of effort over several years to see any real return.
My advice would be to keep writing the blog. If you enjoy doing that then don’t stop.
I do love blogging, Itch! No chance that I would stop anytime soon. I just want to make sure I’m still sharing some valuable info with you folks!
We’ll keep plugging away!
ឌុក,
You don’t suck! I’ve noticed that traffic, incoming links, and new subscribers go in waves. You’re producing valuable content which will continue to get attention. I bet in three weeks you’ll wonder why you wrote this post!
- ផាត
Thanks, Pat! I guess I was feeling a little insecure. You folks are turning out to be a great support group!
As well, I did notice I’m up to #41 on Todd And’s Power 150 Marketing Blogs. Wow! I jumped up quite a bit there!
My whining might be a little premature! I checked and the API is returning a different value for my rank than the web site is! It appears I broke 2,000! I dropped the good folks at Technorati to let them know something is wrong.
Hi Doug, and yes I’m still alive. I don’t put much weight on biased stats like Technorati likes to serve. Their stats are easily manipulated and don’t mean much in the real world. I would concentrate on your real stats with whatever counter that you are using. Just keep writing good content on a regular basis and the ROI will come in.
Just one observation. I realize that you are looking for the corporate traffic, but you might want to consider lightening up your image a little. You will notice that the Seth Godin’s, Steve Rubels (and the Bloke Blokes 🙂 go out of their way to present a more lighthearted image. But then again, they are a little older and have already reached a certain level in the corporate world. So it is a judgement call and something that you might consider experimenting with.
Like Itch said, some make it to the top fast. But they are mostly opportunists who have managed to game the system, or were networked with an a-lister who helped them along the way. But for the rest of us doing it the honest way it takes a great deal of time and effort.
Keep on keeping on bro.
…ប៊ីប៊ី
Thanks, Bloke! That’s fantastic advice! I have very few good picks, but I’ll definitely look to get a less stuffy pic!
So glad you’re doing well!
And keep in mind that all the time new blogs are added to the list. Though even though your total ranking might decline a bit, in total numbers you are still the top x %
And then you have to take into consideration who your target audience is. A blog that features less specialized content will naturally have a better chance of gaining a large audience. In other words, it really counts where your rating stands compared to other blogs and sites about marketing and technology.
As a last reserve, you can always use headlines containing references to female body parts;)
Keep up the good work and keep the smile.